If you are a publisher of a magazine and you want to succeed online, you must think about your content outside of the paradigm of the printed issues. This article will outline several things you should know to make the most of the content you publish
What is it and how to use it? Find out how to make the most of your archived content.
Tips & Techniques to keep your readers to stay a little longer and coming back.
Our Best Practice Guides help publishers quickly understand key concepts for proven success in online publishing and revenue generation.
Great ideas and tasks to keep interns productive and motivated to publish online.
Here are a few common mistakes we have noticed media companies make when it comes to developing site navigation.
Apr 21, 2011 by Mark Pratt in Best Practices
Artwork by Vanguardistas
In various projects from regional, niche, to national we have encountered some common mistakes that can generate false reports or give an incomplete picture of what your audience is interested in or looking for. Here are 4 things to set right.
Jan 6, 2011 by Mark Pratt in Best Practices
Artwork by Vanguardistas
If you are a publisher of a magazine and you want to succeed online, you must think about your content outside of the paradigm of the printed issues. This article will outline several things you should know to make the most of the content you publish
Sep 6, 2010 in Best Practices
Artwork by Vanguardistas
At its best, social media is a forum for dynamic conversation. By participating in forums like Facebook and Twitter, you are joining a community that listens and, in return, wants to be heard. With these tips, you’ll discover how to maximize your social media potential.
Feb 13, 2010 by Ashley M. Biggers in Best Practices
Artwork by Vanguardistas
You are planning to launch your first blog, or a add new one to your site. What's the first step? Essentially, each blog is its own little niche publication within your site, so naming and branding this sub-publication is a very important consideration.
Feb 5, 2010 in Best Practices (2 Comments)
Artwork by Vanguardistas
Once you’ve got an online internship program up and running, now it’s time to make the most of your interns’ time. Here are some ideas for good projects and writing assignments, as well as some that should be avoided.
Jan 27, 2010 by Sara Levine in Best Practices
Artwork by Vanguardistas
When your publication sets goals to launch a new website with frequently-updated content, this sounds like a great deal of extra work for the staff. Your writers and editors may have worries about how they’ll juggle lots of extra work for the web in addition to carrying their normal load for the print magazine. These are legitimate concerns; you don’t want to spread your staff too thin, and probably don’t have the extra budget to hire a new slew of online-only staffers. What’s the solution?
Jan 13, 2010 by Sara Levine in Best Practices
An ideal web article is very different from an ideal print piece – even if the actual content is the same! This may sound confusing, so let us explain. Using these tips, you'll be able to package your online content more effectively to attract reader
Dec 31, 2009 by Sara Levine in Best Practices
Artwork by Vanguardistas
The vast majority of the content published in your print magazine will never be re-printed in another issue. However, your website is a great place to showcase this quality content. In your archives, you have a great deal of useful material at your f
Dec 16, 2009 by Sara Levine in Best Practices
Artwork by Vanguardistas
These days, it’s not enough to produce only a print product. Readers demand a dynamic online presence, too. They also expect to interact with your publication through various social media. It is an integral way to provide excellent content beyond you
Dec 8, 2009 by Ashley M. Biggers in Best Practices
